Trend Alert ~ Boho Bedhead

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by Nikki ~ Product Education Director

Also coined as the Hippie Cowgirl, the Boho Bedhead trend reflects free spirited styling, fringy bangs, with a purposely undone overall appearance.  Not the teased and sprayed disheveled hair looks of yesteryear, today’s bedhead trend is soft and sultry.  Hair is in beautiful condition with a smooth cuticle and zero tangles.  It’s more about a casual yet quality hair appearance.

Hair Makeup Photo all by Philip Pelusi and his Design Team

And it’s the smart ingredients in our Tela Beauty Organics Liquid IQ Smart Bond Pro Treatment and Tela Beauty Organics Liquid IQ Smart Bond Elixir that can help create the beautiful hair fabric required for this look.  In developing these products, we discovered a unique “Gemini” Surfactant, a biosimilar ingredient relative to natural ceramides.  It distinctively creates a very fine emulsion capable of delivering not only beneficial natural lipids but also can be combined with keratins and other well-known bonding actives by chaperoning them rapidly deep within the hair shaft.  Hence, we describe this action as our Philip Pelusi Chaperone Delivery System.

In addition, the similarity of the chaperone molecule to both cosmetic lipids and polypeptides allows it to move quickly throughout all of the major structural components of hair.  This results in chaperoning water-soluble bonding agents, restructuring polymers moisture binding agents, and color protectants throughout hair’s structure from cuticle to cortex.

We feel this is a truly revolutionary advancement in hair treatment, because for the first-time restructuring agents are fully presented; including hair bond multipliers best delivered to cortex structures, conditioning and structural polymers reinforce damaged keratin, and conditioning and structural amino acids, polypeptides and moisture binders restructure keratin microfibrils.  Bottom line, Tela Liquid IQ dramatically improves the feel, look, and performance of hair critical to getting the luxurious hair fabric required for Year 2026 hair trends.

And check out these fashionable stars sporting this season’s Boho Bedhead Trend…

image source Daisy Edgar Jones Instagram brycescarlett
image source Dakota Johnson Instagram georgenorthwood
image source Sabrina Carpenter Instagram sabrinacarpenter

To see all Philip Pelusi Trend Alerts go to Trend Alerts (busystylist.com)

Trend Alert ~ AI vs IQ

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by Nikki ~ Product Education Director

AI and IQ throw down over hair and consumer trends for The Year 2026.  Luxurious, long flowing, healthy hair has always been a status symbol and even more so for the Year 2026.  Hair is described as expensive looking with high shine and purposeful styling.  Hair looks voluminous yet feels soft with expertly styled waves.  This year, Guests are not only seeking this coveted high-end look but also advanced science products with an environmentally safe conscience and an expert recommendation.

This also comes at a time when consumers are fascinated with the new seemingly helpful tool of AI generated diagnostics to advise them on which hair products to use.  Although a helpful resource in many fields such as automation and medicine, we feel AI perhaps presents too much of a “one size fits all” approach when it comes to determining hair problems and product solutions.  In reality, AI appears to be thinking but lacks subjective experience, something that is only gained by a seasoned hair professional after analyzing hundreds to thousands of heads of hair.

image source canvapro

The hair industry goes beyond AI technology.  Hair, its length, density, color, and condition and how those augment existing texture challenges, is very nuanced.  We have always held the opinion that every head of hair is different.  What’s needed prior to any recommendation is an expert Stylist to properly analyze and interpret every aspect of the Guest’s hair.  Also we know, it’s not just the current state of the hair that needs to be interpreted but also the end style goal that needs to be considered when making product recommendations.  Can an untrained Guest or AI search engine really be able to interpret what is even possible for that Guest to achieve given their current hair variables?

image source canvapro

The consumer would need to have the wherewithal to know these issues exist in the first place in order to input these problems and conceivably get correct recommendations.  We find it commonplace and completely understandable that the Guest may not even be aware of their hair’s current status and limitations as we do.  Additionally, it’s also that customer’s vision for their hair, what image they want to project, time and budget available to spend on their hair and much more, that are also part of the evaluation process.

image source canvapro

Lastly, as trained professionals, we know it’s not only the proper product selection that’s critical but also how to use that product, how much, and what application technique, that can all differ from head to head.  The actual in-salon service is the Stylist’s teaching mechanism to familiarize the Guest with the system of products that is right for them and their hair goals, how to apply them, how much, how often, and of course the styling lesson too.  All of which are important to communicate especially given what we see as this year’s enthusiasm for healthy long flowing hair and its many styling options.

To see all Philip Pelusi Trend Alerts go to Trend Alerts (busystylist.com)

Wow, love that edgy rock n’ roll hair… and makeup!

Posted on Leave a commentPosted in The Evolution of Philip Pelusi

Throwback 2017… This Philip Pelusi Photosynthesis Collection takes things to the next level.  Bold color.  Sharp Cuts.  Chic Styling.  All systems go!

Hair Makeup Photography by Philip Pelusi and his International Design Team

Check out the vivid imagery and incredible story of The Evolution of Philip Pelusi!  Just click on The Evolution of Philip Pelusi