The Philip Pelusi Chic Geek ~ Proteins Part II ~ Hair Preservation

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The Philip Pelusi Chic Geek by Nikki ~ Product Education Director

When we are born and as our hair grows stronger during our youth, like our skin, hair is perfect and healthy and therefore performs perfectly as it consists of its maximum level of keratin protein content. 

image source healthy hair VS damaged hair designessentials

But as our hair ages, or as we prematurely age our hair with color, chemicals and heat damage such as blow-drying and flat irons, the level of keratin protein diminishes, making hair weak and dull, sometimes to the point that the hair breaks off.

Hair performs its best when it is operating at its full level of protein.  So as a product creator, Philip’s goal is to help recreate this perfect or close-to-perfect hair fabric for the guest, so they will be happier with their hairstyle every day. 

To achieve this, Philip uses the most advanced scientific technology teamed with the very best ingredients to help keep hair fabric operating at its maximum level of protein.  Amazing products, such as Xtreme, RepairHair, Intense and more, teamed with the best stylist-to-guest product education makes all the difference in the performance of the hair.

The Philip Pelusi Chic Geek is a treasure trove of in-depth Philip Pelusi ingredient knowledge.  To see all Chic Geeks go to…

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