Before there was social media there were newspapers and magazines!  Lots and lots of magazines!  Powerful publications in which to get your product published for the public to see, you had to win over the magazine’s esteemed Beauty Editors who literally received hundreds of products to try and review each week!

These folks were the “influencers” of their time.  And to get one of these coveted spots in a national or international magazine was truly triumphant! 

Here are several examples of the thousands of P2 by Philip Pelusi product press coverage pieces Philip has been receiving since the 1960’s when he got his start in the hair industry.

BuZZworthy is fun facts and photos about how Philip got started in the industry, his salon journey, the history of his products, with more adventures on the horizon!  See ALL BuZZworthy on BuZZworthy (busystylist.com)